Items Tagged with 'Natural colors'

This update is particularly relevant for bakery applications, where demand for natural green tones continues to grow and often depends on access to natural blue color solutions. 

Consumers want a long list of attributes regarding flavors and colors in their food purchase, and suppliers are poised to help producers deliver.

The company’s VP of marketing advises producers to brace themselves for MAHA impacts in the year ahead.

The company uses natural ingredients to create colors without using artificial dyes or additives.

Research from the supplier indicates vibrant shades in food can satisfy the need for “sensory-rich moments.”

The nationwide ban on the artificial color by the FDA—effective January 15, 2027 for food products—present a critical challenge for confectioners.

The two companies have collaborated for more than two years, testing across more than 15 food categories, including bakery icings and confectionery coatings.

More than 90% of ABA member companies have committed to eliminating certified FD&C colors by December 31, 2028.

Lay’s is updating its formulations and visual identity to align with evolving consumer preferences. By end-2025, the potato chip company will end the use of artificial colors and additives, and start using healthier oils for certain lower-fat varieties.

The company is leveraging colors derived from a variety of natural sources to deliver visually appealing results across applications.