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Supplier NewsFlavors and ColorsBetter-For-You

Keeping it real: webinar tackles plant-based color obstacles and opportunities

With consumers demanding natural colors and BFY benefits, this October 17 webinar discusses how to deliver.

By Jenni Spinner
Keeping it real: webinar tackles plant-based color obstacles and opportunities

Photo: Vinicius Caricatte/Pexels

October 3, 2023

Consumers want a long list of things in their snacks these days. Increasingly concerned with health, they want natural ingredients on the product labels. They also want plant-based formulations, great tastes, and bold, appealing colors. The myriad demands placed onto producers of such products make formulation of on-trend snacks a formidable challenge.

On October 17, Snack Food & Wholesale Bakery is hosting “Better-For-You Snacks Using Plant-Based Colors,” a webinar outlining the challenges faced by producers looking to scrub artificial colors from their snack offerings. Produced with the support of Exberry by GNT, the 30-minute webinar will give attendees numerous technical considerations and helpful tips for snack professionals.

Presenter Alice Lee, technical marketing manager for GNT USA, will come away better able to answer key questions:

  • How can we balance consumer demands for “natural” ingredient labels with a desire for bright, bold colors?
  • What factors impact baking-stable reds in snack and bakery items?
  • How can our company incorporate appealing plant-based colors?
  • Is it possible to incorporate natural colors to end up with brilliant, stable colors in fat-based coatings?

Registration for Better-For-You Snacks Using Plant-Based Colors is now open. For those unable to attend the live event (October 17 at 2 pm EDT), the presentation will be available for one year after the broadcast for one year. Learn more or sign up for the free event here.

KEYWORDS: clean label ingredients Exberry GNT Natural colors

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Jenni Spinner is the chief editor of Snack Food and Wholesale Bakery with more than 25 years of experience in business-to-business communications. She has written extensively about food production, safety and packaging; pharmaceutical drug development; concrete and masonry construction; and more. She holds a Bachelor’s in Communications from the University of Illinois. Jenni can be reached at spinnerj@bnpmedia.com.

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