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BJ’s Restaurant launches Sweetheart Pizookie treat for Valentine’s Day

The seasonal cookie dessert features Ghirardelli chocolate and fresh strawberries.

Restaurant chain BJ’s Restaurant & Brewhouse is looking to draw in romantic-minded, sweet-toothed customers with a number of Valentine’s Day deals and items, including a Sweetheart Pizookie.

The new baked item offers the chain’s take on a chocolate-covered strawberry. Available until February 15, the dessert features a double chocolate cookie with chunks of Ghirardelli chocolate, rich vanilla bean ice cream, fresh strawberries, and strawberry purée, served with a side of chocolate shell topping that guests can pour onto the dessert. Consumers visiting the restaurant will receive a coupon for a free Pizookie, redeemable from February 15 until March 31.

Additionally, consumers who purchase an eGift card before the end of February 14 will receive a bonus $10 card. The bonus cards are redeemable from February 15 until March 31.

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Jenni Spinner is the chief editor of Snack Food and Wholesale Bakery with more than 25 years of experience in business-to-business communications. She has written extensively about food production, safety and packaging; pharmaceutical drug development; concrete and masonry construction; and more. She holds a Bachelor’s in Communications from the University of Illinois. Jenni can be reached at spinnerj@bnpmedia.com.