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Home » Authors » Romy Schafer

Articles by Romy Schafer

Tortilla innovation abounds

State of the Industry 2016: Tortilla innovation abounds

Demand for tortillas made with better-for-you ingredients and sporting on-trend flavors continue to drive sales of the versatile flatbread.
Romy Schafer
June 13, 2016

Americans continue to crave Mexican food—so much so that they spend billions of dollars annually at quick-service restaurants like Taco Bell and Chipotle Mexican Grill and on Mexican foods at their local grocery store.


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Flavors, indulgence continue to drive snack cake sales

State of the Industry 2016: Flavors, indulgence continue to drive snack cake sales

When it comes to snack cakes, most consumers continue to choose flavor over better-for-you ingredients when purchasing these sweet treats.
Romy Schafer
June 13, 2016

When asked to name a favorite childhood snack, most people would like probably name a favorite snack cake—Twinkies, Swiss Rolls, Devil Dogs, Snowballs or another, depending on where they lived. The taste of spongy cake and sweet, creamy filling in the middle still lingers on for some consumers. Nostalgia is a strong force.


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Desserts get real, healthier and small

State of the Industry 2016: Desserts get real, healthier and small

Cakes, pies and cheesecake—longtime dessert favorites—continue to adapt to changing consumer trends and demands.
Romy Schafer
June 13, 2016

Despite Americans’ growing interest in healthier diets and better-for-you foods made with real ingredients, people still enjoy treating themselves to dessert, be it a piece of frosted layer cake, a slice of silky crème pie or a sliver of decadent cheesecake.


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Dividers, depositors and rounders ready for today’s dough challenges

Dividers, depositors and rounders ready for today’s dough challenges

Creating some of today’s better-for-you products can pose dough-handling challenges for bakers and snack manufacturers.
Romy Schafer
May 12, 2016

Consumer demand for baked goods and snacks that are better-for-you, clean-label, gluten-free or in line with other food trends are prompting many bakers and snack manufacturers to re-examine existing products and develop new ones. Depending on the ingredients they add to or remove from formulations to achieve the results they desire, manufacturers can find themselves dealing with dough that’s thicker, stickier or otherwise different from the original recipe—and wondering whether their processing equipment will be able to handle it.


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us highbush bluberry council

A look at consumer trends driving the better-for-you category

Better-for-you foods are getting the nod from consumers seeking to improve their overall health and well-being.
Romy Schafer
May 3, 2016

When it comes to food trends, consumer interest in better-for-you products continues to grow. The desire to improve their overall health and well-being is prompting many Americans to be more selective when it comes to the foods they buy and eat, including baked goods and snacks. Instead of automatically placing a familiar product into their shopping cart, consumers are now scrutinizing its label for unpronounceable ingredients, artificial flavors and colors, GMOs and high levels of sweeteners and sodium.


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Extrusion systems help bakers, snack manufacturers deliver on-trend products

Extrusion systems help bakers, snack manufacturers deliver on-trend products

Extrusion systems help bakers and snack manufacturers deliver the better-for-you products today’s health-conscious consumers want.
Romy Schafer
April 14, 2016

Growing consumer demand for better-for-you, gluten-free and innovative baked goods and snacks continues to drive bakers and snack manufacturers to explore new ingredients and formulations. It’s also prompting them to re-examine their equipment needs, as they discover that their existing machinery may not be able to efficiently handle today’s in-demand products. For some manufacturers, a new extruder may be just the ticket.


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Tortilla Trends

Consumer trends continue to drive innovation in the tortilla industry

Romy Schafer
April 1, 2016

Consumer trends continue to spur tortilla and tortilla chip manufacturers to create products that are better-for-you, innovative, versatile and flavorful.


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Versatile fryeres deliver hot products, cool savings

Versatile fryers deliver hot products, cool savings

Romy Schafer
March 9, 2016

New fryers and oils enable bakers and snack producers to create more and better-for-you versions of the fried dough products and snacks consumers can’t live without.


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Robotic equipment brings efficiencies to bakeries, snack facilities

Robotic equipment brings efficiencies to bakeries, snack facilities

Romy Schafer
February 12, 2016

Robotic equipment is helping bakers and snack producers make their operations more efficient, productive and competitive, all for a healthier bottom line.


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Multiple consumer trends continue to drive the gluten-free category

Multiple consumer trends continue to drive the gluten-free category

Romy Schafer
February 12, 2016

A variety of factors other than gluten sensitivity are continuing to spur consumer interest in gluten-free products.


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