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Home » Authors » Lu Ann Williams

Lu Ann Williams

Lu Ann Williams is the global insights director at Innova Market Insights, provider of market research services including the Innova Database. With more than 25 years’ experience in the food industry, Williams is a trend expert and frequent public speaker at events worldwide. She leads a team of analysts and works with global clients. Contact her at luann.williams@innovami.com.
Articles

ARTICLES

A tower of four Dubai chocolate halves with kataifi dough and emerald pistachio paste, whole pistachios with a dark gray background.

Producers craft products with multi-sensory indulgence

Little indulgences and candy treats offer consumers a way to escape from their worries.
Lu Ann Williams
May 28, 2026

From Dubai chocolate to premium desserts, brands are balancing comfort, texture, and flavor innovation with consumer demand for emotional wellness and better-for-you ingredients.


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perfect snack bar

Snack nuts evolve with changing tastes

How almonds fit with new consumer eating habits
Lu Ann Williams
March 22, 2017

A versatile ingredient, nuts account for a rising share of new product launches in the ever evolving global snacks category.


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August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

January 1, 2030

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Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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