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Eric Van Buskirk

Eric Van Buskirk is the Founder of ClickStream, a content strategy agency (ClickStream.cc). He oversaw nine of the largest content marketing data studies of 2016 and 2017. The articles were done for Neil Patel and (NeilPatel.com) and Brian Dean. He’s also the publisher Of DopaSolution.com, a site about mental health. Van Buskirk’s an evangelist for website WC3 (World Wide Web Consortium) accessibility standards. He received his MS from Boston University in Mass Communication and undergraduate degree from Skidmore College.

Articles

ARTICLES

The case for increasing regulation around cannabis edibles

Acceptable limits to THC content in a single cannabis edible varies from state to state, and not all products currently in the market are labeled with dosage information.

Eric Van Buskirk

June 28, 2019

The establishment of manufacturing standards will ultimately be a welcome addition to the burgeoning cannabis industry.

State of the Industry 2026: Challenge Accepted

Crumbl kicks off summer with Chocolate Strawberry Cups

One releases Reese's layered protein bar

Hershey's releases Reese's layered bar

Events

August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

July 22, 2026

Speaking Gen Y/Z/Alpha’s Language About Bread

Younger consumers, like their Boomer counterparts, are still reaching for bread when shopping. What they want from those purchases, however, looks very different from previous generations. Producers that understand these shifting preferences can better position both existing products and new launches for success.

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Products

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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