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IRI experts offer advice for candy companies as Delta spreads

IRI’s Sally Lyons Wyatt and Dan Sadler share what surprised them most about how the candy industry dealt with the pandemic.

Crystal Lindell

August 16, 2021

IRI’s Sally Lyons Wyatt and Dan Sadler also share what surprised them most about how the candy industry dealt with the pandemic.

Kinder Bueno, Reese’s THiNS among IRI’s top 2020 New Product Pacesetters

Food and beverage products make up 13.5 percent of the Top 200 products.

June 8, 2021

Despite significant hurdles created by the COVID-19 pandemic, many new products managed to beat the odds and emerge as winners, making their way into shoppers’ carts during unprecedented times.

IRI launches cloud-native IRI Intelligence Suite powered by IRI liquid data

Suite will augment data science and solution development teams

May 25, 2021

IRI has announced the launch of the IRI Intelligence Suite, which enables CPG manufacturers, retailers and media partners to combine their proprietary data and data science capabilities with IRI’s expansive assets and build their own applications in an easy-to-use, safe cloud environment.

Simple Mills partners with IRI Growth Consulting to drive profitable innovation

May 12, 2021

IRI and Simple Mills continue to expand their growth consulting partnership focused on expanding the Simple Mills portfolio and overall value proposition for retail partners and consumers.

IRI enhances its omnichannel capabilities with receipt panel data

IRI's recent acquisition of CoinOut brings critical receipt panel data to enhance omnichannel view of shopping behavior in the U.S.

May 11, 2021

IRI is leveraging a 1.5-million-member receipt panel, recently obtained through IRI’s acquisition of CoinOut, to build the most complete and accurate omnichannel offerings in market: IRI OmniMarket and IRI OmniConsumer.

IRI launches OmniMarket and OmniConsumer Solutions

April 28, 2021

IRI has announced a significant expansion of its omnichannel measurement capabilities to offer complete coverage of the omnichannel universe with the launch of two new solutions: IRI OmniMarket and IRI OmniConsumer.

IRI names Google exec Kirk Perry as president, CEO

Perry will take the helm at IRI, effective May 17, 2021.

April 5, 2021

IRI has appointed Kirk Perry, Google’s president of global client & agency solutions, as president and CEO and a member of its Board of Directors, effective May 17, 2021.

For CPG industry, past year has been profitable, but future remains uncertain

IRI and Boston Consulting Group’s new report makes predictions about what comes after COVID-19 for Consumer Packaged Goods.

Crystal Lindell

March 3, 2021

IRI and Boston Consulting Group’s new report makes predictions about what comes after COVID-19 for Consumer Packaged Goods.

IRI finds small, extra-small, and private label CPG manufacturers gain market share in 2020

Channel and category shifts accelerated ongoing consumer transition.

February 4, 2021

New research from IRI found that small and extra-small CPG manufacturers’ and retailers’ own brands gained U.S. market share over larger players during 2020.

IRI Integrated Fresh Solution provides complete food and beverage view for retailers and manufacturers

Co-developed with IDDBA, IRI Integrated Fresh brings consistency across all random weight and traditional UPC categories.

December 19, 2020

IRI has announced the launch of IRI Integrated Fresh, a new solution that tracks sales of random-weight as well as traditional UPC items that can be shared across the industry with retailers and manufacturers to give a more holistic view of the store.