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Home » IRI

Articles Tagged with ''IRI''

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IRI announces most successful consumer packaged goods brands of 2016

Small and midsize CPG companies increasing number of successful new product launches
April 7, 2017

IRI has announced last year’s most successful consumer packaged goods launches in its 2016 New Product Pacesetters report, an industry-recognized benchmark analysis of exceptional first-year CPG sales success for newly launched products.


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IRI announces launch of revenue growth management enterprise suite

CPG retailers and manufacturers that work with IRI on revenue growth initiatives can accelerate sales by 1 to 5 percent
April 6, 2017

IRI announced the launch of the IRI Revenue Growth Management (RGM) Enterprise Suite, which enables CPG manufacturers to optimize pricing and promotion and accelerate sales and profit.


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IRI partners with Experian to help brands identify most valuable purchasers

March 15, 2017

IRI announced a strategic collaboration with Experian aimed to help marketers engage and identify customers with more relevant media to drive a better return on advertising spend and improve shopping experiences.


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IRI shows how to win CPG zero-sum game by uncovering hidden growth pockets

February 10, 2017

IRI has published insights that revealed short- and long-term growth opportunities for consumer packaged goods companies.


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New IRI report helps CPGs gain digital edge

January 26, 2017

Shopping online has been the norm for years, but it is a more recent phenomenon for the consumer packaged goods industry.


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Sobeys Inc. chooses IRI as its new analytics partner

January 13, 2017

IRI announced it has entered into a long-term strategic relationship with Sobeys Inc. As one of two national food retailers in Canada, Sobeys operates approximately 1,500 stores in all 10 provinces under retail banners, including Sobeys, Safeway, IGA, Foodland, FreshCo, Price Chopper, Thrifty Foods and Lawtons Drugs.


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IRI launches revenue growth management suite for mid-market CPG companies

December 19, 2016

IRI, the global leader in innovative solutions and services for consumer, retail, media and over-the-counter health care companies, announced the launch of the IRI Revenue Growth Management Suite, a group of prescriptive solutions designed for mid-market clients.


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IRI-Clavis partnership

IRI and Clavis Insight announce partnership

December 8, 2016

IRI, the global leader in innovative solutions and services for consumer, retail, media and over-the-counter health care companies, is continuing its e-commerce momentum through an alliance with Clavis Insight, the established global leader of digital shelf analysis, insights and analytics for consumer products manufacturers.


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New IRI report finds shoppers spreading their dollars across more channels, store formats

October 12, 2016

Consumers’ grocery shopping patterns are quickly evolving as just-in-time shopping is becoming the norm.


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Kroger names IRI as market measurement partner

July 28, 2016

IRI, the global leader in innovative solutions and services for consumer, retail, media and over-the-counter health care companies, announced that it has reached a long-term agreement with The Kroger Co. to further enhance Kroger’s Customer 1st Strategy and strengthen the industry-leading solutions and services offered by IRI and Kroger.


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