Articles Tagged with ''IRI''

Kraft Heinz will be an early adopter of the new integrated solution; first-in-market offering integrates IRI’s best-in-class, item-level e-commerce point-of-sale data with Profitero’s digital-shelf metrics to supercharge growth and profitability for clients.

Citing data from IRI, PLMA said store brands gained 6.5 percent in dollar sales, while national brands increased 5.2 percent during the same period.

Retailers that expand merchandising to promote fresh ideas along with holiday mainstays and affordable essentials will win with shoppers.

IRI has announced that Misty Muscatel Davis will join IRI as global chief marketing officer, effective Feb. 1, 2022.

The market research company draws on lessons from the last few years to help guide the consumer packaged goods industry.

New On-Premise Suite from IRI provides daily point-of-sale data not available elsewhere.

IRI data reveals key differences in shopping behavior among consumer demographics, unlocking opportunities for manufacturers and retailers.

IRI has announced that Nonni’s Foods has selected IRI as its market measurement and consumer insights partner.

Casey’s, a convenience store chain in the United States, and IRI, a fast-growing global technology leader in innovative solutions and services for consumer, retail and media companies, have announced they are expanding their point-of-sale data sharing partnership to include frequent shopper loyalty program data from Casey’s Rewards’ over 4 million members.

IRI and Banyan have announced a new partnership that will provide IRI’s retailer clients with a more holistic view of consumer shopping habits and opportunities to generate new revenue streams while giving consumers greater visibility into their spending.