Lay's Cappuccino, Lay's Cheddar Bacon Mac & Cheese, Lay's Kettle Cooked Wasabi Ginger and Lay's Wavy Mango Salsa flavored potato chips were selected as finalists from the more than 14 million entries. Consumers can vote for their favorite flavor online July 28 to Oct. 18.
Snackers should celebrate. This is their year. In this issue, our annual State of the Industry report on the snack market uncovers all sorts of news on what’s trending in snacks, both from the perspective of snack manufacturers, as well as marketers, brand leaders and industry researchers.
Chicago-based Hillshire Brands is buying Pinnacle Foods, maker of Duncan Hines baking mixes and frostings, Lender’s bagels, Celeste frozen pizza and many other branded products.
Family-owned Ballreich Bros., Tiffin, Ohio, has a large fan base that pines for its various potato chips as well as crispy new shoestring potato sticks, popcorn, pretzels and other snacks.
We’re always multitasking, so when you can’t decide whether to have something sweet or savory, why not have both? Consumers can, with a variety of new sweet and savory options.
Stale chips? Think again. Manufacturers are finding interesting ways of keeping the chips category fresh. And flavors are really getting wild, like chocolate and coconut. Just don’t fill the bag half way.
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