Summer is here—finally! It’s time to hit a few golf balls and kick back. It’s also time to peruse our annual State of the Industry issues (June and July). This month, we’re covering the bakery market, which includes the bread aisle, sweet goods, cookies, bars, snack cakes, frozen baked goods, tortillas, pies and more.
It can be rather tough for sweet goods products these days. The huge movement to better-for-you items hasn’t exactly been good news and a smooth fairway for this category. But bakers and manufacturers of sweet goods, snack cakes and other delectable treats are watching the demands just as closely as producers in other bakery market segments, and heeding the calls.