Kinder Joy helps surprise-inside candy category continue to grow

After the launch of Ferrero’s Kinder Joy in 2017, surprise-inside candy manufacturers try to find their niche in an exploding category.

Alyse Thompson-Richards

January 24, 2019

From Cracker Jacks to cereal boxes, packaging sweets with a surprise is not a new concept, here or abroad. However, pairing candy with a toy or another surprise hasn’t always been met with easy success in the United States.

Why the Internet loves Kinder Surprise eggs

The FDA's ban has become an online joke, but people talk about it for a reason.

Abigail Watt

February 24, 2015

It should come as no surprise that on the Internet, there are places where people are very fixated indeed on the fact that Ferrero's Kinder Surprise eggs are banned from sale in the United States.

Lawsuit claims Candy Treasure eggs copied Yowie eggs

Yowie Group sues Candy Treasure for patent infringement.

Crystal Lindell

August 28, 2013

The makers of Yowie, the Australian chocolate with a toy inside, have brought a lawsuit against Candy Treasure, the makers of the American Choco Treasure chocolate eggs with the toy inside.

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

BFY bill while still delivering the taste, texture, and other attributes that consumers aren’t so willing to compromise on. In this focused presentation, an expert from a leading producer will discuss their experiences and perspectives on ways to craft recipes that hit all the marks.

Products

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

See More Products

Items Tagged with 'Kinder Surprise'

ARTICLES

Kinder Joy helps surprise-inside candy category continue to grow

Why the Internet loves Kinder Surprise eggs

Lawsuit claims Candy Treasure eggs copied Yowie eggs

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.