Company: Flowers Bakeries, Thomasville, Ga.
Website: www.naturesownbread.com
Introduced: July
Distribution: Southeast, Mid-Atlantic, Southwest
Suggested Retail: $2.49 to $2.99 for a 12-oz. package
Product Snapshot: Nature’s Own introduces a host of new items to the bread aisle. For instance, the 100% Whole Grain Sandwich Rounds offer 20 g. of whole grains per round and can be used for burgers, sandwiches and mini pizzas. They come in 100% Whole Wheat and Healthy MultiGrain varieties. The Made with Whole Grain White bread option delivers the taste and texture of white bread but with 10 g. of whole grains per a two-slice serving. Lastly, the 35 Calories Per Slice 9-Grain kind offer just 35 calories per slice, 20-35% less sodium than similar bread options and are available in Light Wheat, Light Honey Wheat and Light Premium White kinds.
Ingredients (100% Whole Grain Sandwich Rounds): Whole wheat flour, water, sugar, yeast, oat fiber, wheat gluten. Contains 2% or less of the following: modified wheat starch, flaxseeds, salt, cultured wheat starch, wheat bran, soybean oil, whole rye flour, rolled oats, dough conditioners (contains one or more of the following: sodium stearoyl lactylate, calcium stearoyl lactylate, monoglycerides and/or diglycerides, calcium peroxide, calcium iodate, datem, ethoxylated mono- and diglycerides, azodicarbonamide), barley flakes, triticale flour, sunflower seeds, vinegar, whole amaranth seeds, monocalcium phosphate, guar gum, calcium sulfate, amaranth, hulled whole millet, kamut, whole brown rice flour, whole buckwheat flour, whole milled corn, whole spelt flour, Reb A (natural stevia leaf sweetener).