With health and wellness trends leading the way across the food industry, how does a sweet and indulgent category like dessert fare? Apparently, consumers aren’t quite ready to let go of their beloved desserts.
According to Proprietary 2015 Technomic Dessert Bar Report, the most important factor to consumers when purchasing dessert bars is unique pairings of ingredients.
While tradition remains strong in the mature desserts segment, portion control, gluten-free and clean label, along with new flavor-forward profiles, continue to make inroads.
