Meat Snacks

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With the help of retailers and consumers, the company gives 1 million meals a year to Feeding America to fight food insecurity.

From bourbon beef jerky to sweet collaborations, the company is doubling down on elevated snacks for whiskey lovers.

The launch marks the fourth addition to the lineup since its 2025 debut, joining Buffalo Style and Ranch, Mango and Jalapeno, and Smoked Original and Teriyaki.

The product is marinated with Guinness 0.0 and finished through a proprietary slow-cooking process.

With the rise of GLP-1–influenced diets and a growing shift away from traditional protein bars, the brand is aiming to meet evolving consumer needs with a more thoughtful approach to on-the-go protein.

The launch responds to consumer demand for high protein and fiber content, the snack company says.

The beef sticks, available in Original and Jalapeño Pepper, will launch this month at select U.S. retailers, further expanding PepsiCo’s growing portfolio of foods with added functional benefits.

Meat stick provider Wenzel’s Farm embarks on its third year of partnership with Twin Cities In Motion running events.

The snack, which launched at Expo West, joins a lineup including Chicken & Maple and Classic Turkey varieties.

Later this year, the brand will debut antibiotic‑free turkey and chicken sticks, plus turkey jerky, with more to come in 2027.