Pretzels

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These days, pretzels aren’t just your average bar snack. Manufacturers are producing their savory snacks with a bit of a twist, reaching the consumers who crave bolder flavors, a better-for-you snack or an innovative accompaniment to an everyday meal.

There’s a nationally celebrated day or month for everything: National Hairdressers’ Day, National Bath Safety Month; Run up the Flagpole and See if Anyone Salutes Day and even Houseplant Appreciation Day.

According to the website, ideafinder.com, we consume more than 4.3 billion lb. of snack food a year, which could be why snacks may soon end up becoming America’s favorite meal.

The snack industry should plan on attending or exhibiting at SNAXPO 2012, March 16-19, in Phoenix at the Phoenix Convention Center. Hosted by the Snack Food Association, this exciting diamond anniversary (75th year) snack event will provide opportunities to network with snack food industry professionals from around the world, learn the latest and greatest trends and technologies and hear interesting speakers, such as former Arkansas governor and best-selling author, Mike Huckabee.

Five Point Snacks is a new snack line designed to help U.S. veterans return to a better civilian life by donating at least 11% of its profits to organizations that support, care for and benefit veterans.

As more consumers scrutinize ingredients in the foods they buy, bakers and snack producers are turning to inclusions to create better-for-you products that deliver irresistible taste.

Tasty, wholesome baked appetizers, meals and desserts that go from freezer to table in minutes are all-stars with today’s busy consumers.

Whether it’s a picnic, a ballgame, a county fair or just lounging in the sun, the state of the snack industry proves that consumers are in for one wild, fun-filled, tasty ride.

Pretzels, like other snacks, are evolving and taking on an action-packed Mad Mouse ride of bolder flavors, different spins on ‘tried-and-true’ recipes and new types of sandwich fillings of sweet or savory varieties.

Editor-in-chief Lauren R. Hartman is asking snack manufacturers to keep developing healthier products.