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Busy lifestyles and affordability aren’t the only reasons why consumers add frozen baked goods to their shopping cart each week.

Summer is here—finally! It’s time to hit a few golf balls and kick back. It’s also time to peruse our annual State of the Industry issues (June and July). This month, we’re covering the bakery market, which includes the bread aisle, sweet goods, cookies, bars, snack cakes, frozen baked goods, tortillas, pies and more.

Cookies are a robust segment within the bakery industry. There are brands that have been around for decades and have become household names, but there are also many up-and-coming brands that offer unique flavors for niche markets and are set to become the next class of pros.

It doesn’t feel like Snack Food & Wholesale Bakery is 100 years old, and that’s partly because we have changed names, formats, management, ownership and staffs several times throughout our long existence.

According to the website, ideafinder.com, we consume more than 4.3 billion lb. of snack food a year, which could be why snacks may soon end up becoming America’s favorite meal.

The Centers for Disease Control and Prevention (CDC) released a report in February that reconfirms what most adults already know: A majority of Americans consume too much sodium. Too much sodium can increase the risk of high blood pressure, which often leads to heart disease and strokes. Processed and restaurant-prepared foods contain the most sodium of the foods people eat.

The snack industry should plan on attending or exhibiting at SNAXPO 2012, March 16-19, in Phoenix at the Phoenix Convention Center. Hosted by the Snack Food Association, this exciting diamond anniversary (75th year) snack event will provide opportunities to network with snack food industry professionals from around the world, learn the latest and greatest trends and technologies and hear interesting speakers, such as former Arkansas governor and best-selling author, Mike Huckabee.

Company: Mediterranean Snack Food Co., Boonton, N.J.
Website: www.mediterraneansnackfoods.com
Introduced: May
Distribution: National
Suggested Retail: $3.49-$3.99 for a 4.-5 oz. box

Many clean-label manufacturers are making headway in snack and bakery segments by creating exciting new foods for consumers to enjoy, proving that clean-label foods can also be tasty and satisfying.