Snack and Bakery logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Snack and Bakery logo
  • SNACK PRODUCTS
    • New Products
    • Chips
    • Crackers
    • Frozen Snacks/Appetizers
    • Nuts & Trail Mixes
    • Popcorn
    • Pretzels
    • Puffs/Extruded Snacks
    • Tortilla Chips
    • Other Snacks
  • BAKERY PRODUCTS
    • New Products
    • Bars
    • Breads
    • Breakfast Products
    • Cookies
    • Desserts
    • Pizza
    • Muffins
    • Snack Cakes
    • Sweet Goods
    • Tortillas
  • INGREDIENTS
    • New Ingredients
    • Chocolate
    • Dairy
    • Extruded
    • Flavors & Colors
    • Fruit
    • Functional
    • Grains
    • Inclusions
    • Nutritional
    • Nuts & Seeds
    • Sweeteners
  • EXCLUSIVES
    • EQUIPMENT
      • New Equipment
      • New Technology
      • Belts & Conveyors
      • Depositors, Dividers & Rounders
      • Extruders
      • Fryers
      • Laminators & Sheeters
      • Mixers
      • Inspection & Detection
      • Ovens & Proofers
      • Packaging
      • Slicing, Cutting & Portioning
    • State of the Industry
      • State of the Industry: Snacks
      • State of the Industry: Bakery
    • Bakery of the Year
    • Snack Producer of the Year
    • Top 50 Snack & Bakery Companies
      • Submit Your Company
  • TRENDS
    • Artisan Baking
    • Better-For-You
    • Cannabis Edibles
    • Clean Label
    • Flavor Trends
    • Food Safety
    • Gluten-free
    • Keto
    • Plant Efficiency
    • Sustainability
  • MORE
    • Blogs
    • Case Studies & Advertorials
    • Classifieds
    • Newsletter
    • Ingrained Insights Podcast
    • SFWB Store
    • Image Galleries
    • Submit New Products
    • Videos
    • Webinars
  • DIRECTORIES
    • SFWB BUYER'S GUIDE
    • CANDY BUYER'S GUIDE
    • Get Listed!
    • Take a Tour
  • CANDY
  • SIGN UP!
    • eMagazine
    • Archive Issues
    • Advertise
    • Contact
    • SIGN UP!
Home » Authors » Joyce Friedberg

Joyce Friedberg

Joyce Friedberg, Contributing Writer

Articles

ARTICLES

Clean-label leavening agents appeal to consumers

Clean-label leavening agents appeal to consumers

New cleaner-label leavening agents make baking more flexible and efficient.
Joyce Friedberg
December 14, 2020
Leavening is a fundamental ingredient category in baking that performs some serious heavy lifting. Leavening agents help create the textural quality in many baked goods.
Read More
Consumer desire for better health drives nutritional ingredient use in snacks and baked goods

Consumer desire for better health drives nutritional ingredient use in snacks and baked goods

Innovation continues to drive use of nutritional ingredients in snacks and baked goods.
Joyce Friedberg
November 4, 2020
Consumer interest in foods that support holistic health and well-being is increasing. According to the 2020 IFIC Food and Health Survey, over half of consumers report that healthfulness has more of an impact today versus 10 years ago on their food and beverage purchase decisions.
Read More
courtesy of Malt Products Corp.

Snack and bakery innovations with healthy grains

Consumers search for tasty grains that also have better-for-you properties.
Joyce Friedberg
September 16, 2020

Grains are a fundamental ingredient in snack food and bakery products and an important food in consumer diets. In fact, based on the 2020 IFIC Food and Health Survey, consumers view fiber, whole grains, and protein from plants as the healthiest, and most-sought-after, nutrients. 


Read More
Nuts, fruits, and other inclusions elevate snacks and baked goods

Nuts, fruits, and other inclusions elevate snacks and baked goods

Nuts, fruits, and other inclusions find increased usage in snack and bakery products.
Joyce Friedberg
August 25, 2020
Nuts, fruits, and other common inclusions deliver many attributes consumers seek, including elevated taste, texture, and nutrition. In addition, these ingredients address consumer increasing interest in plant-based foods and proteins, and often fit clean-label criteria.
Read More
State of the Industry 2020: Crackers grow through innovation

State of the Industry 2020: Crackers grow through innovation

Consumers search for crackers that adhere to plant-based, vegan, gluten-free, and other dietary choices.
Joyce Friedberg
July 15, 2020
Crackers are a product category that has nearly universal appeal. Consumers are snacking more often, especially in light of the recent pandemic, and the expanding variety of crackers on the market today make them a natural fit for nearly any snacking occasion.
Read More
State of the Industry 2020: Growing retail dessert diversity

State of the Industry 2020: Growing retail dessert diversity

Dessert trends point to opportunities for healthier, free-from, plant-based products
Joyce Friedberg
June 24, 2020
Who doesn't enjoy a sweet treat from time to time? In fact, when surveyed by Datassential last year, 93 percent of consumers had eaten dessert in the past week, and 55 percent had enjoyed dessert within the past day (Datassential, "Dessert's Sweet Spot," Keynote Report, 2019).
Read More
Snack and bakery companies seek multifunctional, clean-label dough conditioners

Snack and bakery companies seek multifunctional, clean-label dough conditioners

Ingredients to improve product quality and streamline production
Joyce Friedberg
May 14, 2020
Functional ingredients such as dough conditioners are fundamental additions for many snack and bakery products. Dough conditioners, like enzymes and emulsifiers, help improve product quality, extend shelf life, streamline dough handling and machinability, and more.
Read More
Chocolate offers range of sustainability options for consumers

Chocolate offers range of sustainability options for consumers

Chocolate choices to meet every consumer’s needs
Joyce Friedberg
April 10, 2020
Everyone loves chocolate. In an April 2018 report, Mintel reports that 90 percent of adults reported purchasing some form of chocolate in a three-month period of time.
Read More
Vibrant colors and bold flavors boost snack and bakery products

Vibrant colors and bold flavors boost snack and bakery products

Vibrant colors and bold flavors play an important part in building snack and bakery product appeal
Joyce Friedberg
March 9, 2020
It's vital to get flavor and color right when developing snack and bakery products. Color helps establish the consumer's initial expectations of a product, and flavor is a critical part of delivering against those expectations.
Read More
Fruit and vegetable ingredients add plant-based nutrition to snacks and baked goods

Fruit and vegetable ingredients add plant-based nutrition to snacks and baked goods

Interest in healthy, plant-based foods creates opportunities for fruits and vegetables in snack and bakery products
Joyce Friedberg
February 10, 2020
The 2015-2020 Dietary Guidelines recommends consuming 2 cup equivalents of fruit and 2 and a half cup equivalents of vegetables per day, based on a 2,000-calorie diet.
Read More
View All Articles by Joyce Friedberg
Manage My Account
  • eMagazine Subscription
  • Manage My Preferences
  • Newsletter
  • Online Registration
  • Subscription Customer Service

More Videos

Popular Stories

Two loaves of bread, one more round and one more long/rectangular, both in packaging.

State of the Industry 2026: Bread shifts towards healthier alternatives

Burger served on white plate on top of a decorated table

State of the Industry: Buns keep rolling along

Candy Hall of Fame Experience selects Chicago as its home

Video: Candy Hall of Fame prepares to open in Chicago

Speaking Gen Y/Z/Alpha's Language Webinar

Events

August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

See More Products

global top 100

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing