After twenty years of steady success, the soy industry is now facing a worldwide demand that requires a fifty percent increase in protein by 2030. The industry must continue striving for even greater yields to meet this growing demand while differentiating soy products and services in the global marketplace. Soy has carved out a niche as a healthy alternative and functional food but the introduction of new varieties of foods that also meet these criteria is a potential threat to the soy industry’s market share.

At this event, uniquely designed to uncover new and strategic ways for the use and marketing of soy to increase its consumption, you will meet food technologists, nutrition specialists and senior marketing professionals. These industry thought leaders will be working together to not only develop the role of soy in the retail food and beverage market but also enhance consumer understanding of soybeans and their potential health benefits.

The Soyfoods Summit will discuss and develop techniques to not only overcome misconceptions about potential health risks of soy but also how to effectively meet the increasingly high standards for food and beverage held by the consumer marketplace.