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ARTICLES

State of the Industry 2023: Pretzel producers show creativity, flexibility

Pretzel producers continue to face challenges and deliver innovation to curious consumers.

Jenni Spinner

July 19, 2023

Inflation has many consumers pinching pennies during their grocery shopping trips.

State of the Industry 2022: Pretzel category sees healthy growth

The pretzel category builds momentum through flavor-forward and specialized formulations.

Douglas J. Peckenpaugh

July 21, 2022

Thanks to early immigrants from Germany and the Netherlands, hard pretzels today continue as a quintessential American snack. In their most-basic forms, they are a study in beautiful simplicity. Adorned, they can carry a world of flavors.

State of the Industry 2021: Pretzels continue to crunch

Cleaner labels, healthier ingredients, greater variety of flavors on the menu for consumers.

Ed Finkel

July 29, 2021

The hard pretzel category grew steadily in the past year as consumers stuck at home continued to snack, although fortunes varied significantly from brand to brand. During the past year, consumer focus on cleaner labels and healthier ingredients has ramped up, while manufacturers have continued to experiment with a wider variety of flavors. Pretzel product and ingredient makers predict those trends will continue.

Snyder's of Hanover Pretzel Pieces and Pretzel Sandwiches

April 12, 2017

Snyder's of Hanover recently released new Pretzel Pieces flavors, as well as Pretzel Sandwiches.

State of the Industry: Pretzels simultaneously twist toward health and indulgence

Pretzels simultaneously twist toward health and indulgence: State of the Industry 2016

While tradition continues unabated, the pretzel market continues to be home to its fair share of diversifying twists and turns.

Douglas J. Peckenpaugh

July 11, 2016

While overall growth is minimal, classic pretzel products are clearly alive and well in today’s snack foods market.

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways: