Global snacks and confections maker, Promotion In Motion Inc. announced it is rebranding to PIM Brands Inc. as it continues on its long running and ambitious growth plan.

Global oils and fats specialist AAK has unveiled a new corporate purpose: Making Better Happen™.

Absolutely Gluten-Free has undergone a branding facelift to reflect its delicious new line of sweet and savory products.

Aptean has unveiled new branding that reinforces its commitment to serving customers and partners with innovative, market-leading solutions designed for specific industries.

IFF has launched a bold new brand identity designed to propel the Company’s transformation and reinforce its leadership role in the global value chain for consumer goods and commercial products.

Graham Packaging has launched a new website and corporate identity.

Amidst the ongoing pandemic created by the coronavirus (COVID-19), Unique Pretzel Bakery, Inc., a sixth-generation family business based in southeastern PA—a region recognized as the pretzel capital of the world—saw an opportunity where other businesses were forced to close or postpone corporate initiatives.

The American Bakers Association (ABA), the only bakery-specific national and state trade association, launched a new website and streamlined branding to strongly communicate the baking industry as essential to healthy families and a healthy economy. 

As a protein and energy products company, Built Brands is engaging in an all-encompassing rebrand, moving to a new headquarters and creative space, accelerating its manufacturing capabilities, developing new product offerings, and prepping unreleased flavors, while at the same time returning to its roots with a proprietary formulation for its protein bars. 

The Gluten Intolerance Group (GIG), an industry leader in the certification of gluten-free products and food services, announced it is rebranding the Gluten-Free Certification Organization (GFCO) mark to support its expanding presence in international markets.