Ghost, a lifestyle brand of sports nutrition products, energy drinks, and more, is entering the food category with a high-protein cereal line that was built in partnership with General Mills.
Consumers can help catch him before St. Patrick’s Day with the leprechaun traps on the back of limited-edition boxes of Lucky Charms, as well as a new “Mouse Trap”-inspired board game.
Consumers can take their taste buds back to the 1980's with the graham cracker taste of Golden Grahams S’mores Breakfast Cereal, now available at Walmart for a limited time only.