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Bakery ProductsNew Snack and Bakery ProductsPizza

Totino's debuts Ultimate Pizza

The brand promises more cheese, meat, and flavor in the new offering.

By SF&WB Staff
Totino's debuts Ultimate Pizza

Courtesy of Totino's

July 23, 2025

General Mills' Totino’s brand has launched a new lineup called Totino’s Ultimate. The product line kicks off with a brand-new premium product: Totino's Ultimate Pizza.

With a classic crispy crust, Totino’s Ultimate Pizza is available in three flavors:

  • Extra Cheese: A classic favorite, upgraded with extra melty cheese and rich, tangy tomato sauce over a crispy crust.
  • Uncured Pepperoni: A kick of salty and savory goodness on top of a classic pizza.
  • Loaded Combination: Includes juicy sausage and crispy pepperoni toppings.

“Man, am I excited about Totino’s Ultimate Pizza,” says Blake Holman, business unit director, Totino’s. “We heard from consumers that they love the uniquely crispy crust and tangy sauce on our Party Pizzas, but that they wanted more cheese and more meat. So, we listened. We kept what they loved and upgraded our toppings. What we’ve created is a remarkable tasting experience that is so good, you won’t want to share it.”

Totino’s Ultimate Pizza is available now exclusively at Walmart stores and online and will be available nationwide this fall for an MSRP of $3.29. 

Coming soon, consumers can grab another Ultimate option when Totino’s Ultimate Pizza Rolls hit shelves this fall. A new take on the classic, Totino’s Ultimate Pizza Rolls include real mozzarella and savory pepperoni, all inside the same crispy bite-size shell. The 50-count Totino’s Ultimate Pizza Rolls will be available at retailers nationwide for an MSRP of $8.29. 


General Mills is on the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.

KEYWORDS: General Mills Totino's

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