Share Our Strength is hosting National Baking Week to engage and encourage bakers to host promotions of their design. Proceeds are donated to Share our Strength as part of the Great American Bake Sale fundraising efforts.

Share Our Strength, the Washington, D.C.-based non-profit organization fighting to end child hunger in America, announces National Baking Week, Aug. 29-Sept. 4, as part of its Great American Bake Sale fundraising program. National Baking Week encourages bakeries, restaurants and freestanding and supermarket-based delis to host bake sales, promotions or simply donate a percentage of sales from that week to help make sure no child in America goes hungry.

Since 2003, the Great American Bake Sale and National Baking Week have raised more than $6 million. Share Our Strength offers a variety of online resources, including tips for getting started, promotional ideas, customizable news releases and recipes on the Bake Sale Resource Center at GreatAmericanBakeSale.org.

“National Baking Week gives bakeries, restaurants, delis and supermarkets an avenue to support the Great American Bake Sale and help us put an end to childhood hunger,” says event director Amy Crowell. “It’s a unique way to rally employees behind a common cause, and it makes customers feel good about patronizing a business that gives back to the community it serves.”

Individual bakery and deli businesses can develop their own promotions, which gives them added flexibility, according to Crowell.

To access online promotion elements, visit the Bake Sale Resource Center at www.GreatAmericanBakeSale.org.