Sugar Bowl Bakery enters C-store market with debut of dispenser boxes at NACS
Company: Sugar Bowl Bakery
Introduced: October 2019
Suggested Retail Price: $0.59/cookie, $6.99/box
Product Snapshot: Last week, Sugar Bowl Bakery, one of the largest minority-owned bakeries in America, announced their move into the C-Store market with the debut of their new dispenser boxes at the National Association of Convenience trade show.
Sugar Bowl decided to launch the dispenser boxes in order to bring higher quality products to the C-Store consumer and help retailers improve sales. The new dispenser boxes feature an open tray and display packed with individually wrapped madeleines, brownie bites and duet bites. Retailers who implement Sugar Bowl’s new dispenser boxes encourage consumers to trade up at checkout and attract a new audience of health-conscious customers.