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Coronavirus

As NCA cancels Expo, the longevity of the COVID-19 crisis sinks in

The idea of just “going back to normal” gets more and more distant as the candy industry continues to feel the impact of the coronavirus pandemic.

Crystal Lindell

March 25, 2020

Perhaps the most symbolic news came from Just Born, which announced it was shutting down production until at least April 7.

Peeps brand, Crocs launch clog collaboration

Classic clogs available in three colors at retail stores and online.

March 3, 2020

Just in time for Easter, Peeps has teamed up with Crocs to offer fans the limited-edition Peeps x Crocs Classic Clog collaboration.

Peeps Valentine’s Day 2020

Just Born Quality Confections, Bethlehem, Pa.

January 21, 2020

The Peeps brand has introduced a quartet of Valentine’s Day that will make any candy lover feel special.

11th annual Peeps Chick Drop set for Dec. 31

Marshmallow brand rings in the New Year with two-day festival.

Alyse Thompson-Richards

December 17, 2019

The Peeps brand will celebrate the New Year with the two-day Peepsfest, culminating in the 11th annual Peeps Chick Drop.

Maryland sweepstakes winner gets ‘V.I.Peep’ tour of Just Born factory

Sweepstakes benefited United Way of Greater Lehigh Valley.

September 5, 2019

The lucky winner, Jennifer Nallo, of Westminster, Md., got a behind-the-scenes look at her favorite Easter candy during a tour on Aug. 21.

Peeps Easter 2019 items

Just Born Quality Confections, Bethlehem, Pa.

Alyse Thompson-Richards

April 5, 2019

Just Born Quality Confections has released new items under the Peeps brand for Easter 2019.

Just Born invites Peeps fans inside Pennsylvania factory for United Way campaign

Entrants encouraged to donate to United Way of the Greater Lehigh Valley.

January 8, 2019

Peeps maker Just Born Quality Confections will open its factory to consumers for the first time through a partnership with United Way and the launch of a nationwide sweepstakes.

They’re ‘Just Born’ to be sweet!

Candy makers David Shaffer and Ross Born talk about expanding the iconic PEEPS brand, refreshing the MIKE AND IKE brand and updating their manufacturing facility in Bethlehem, Pa.

Crystal Lindell

February 18, 2014

An inside look at the company that makes those iconic Peeps

Santa gets a taste of Easter Bunny’s job in new PEEPS TV ad

Just Born debuts first-ever holiday TV ad for PEEPS.

Crystal Lindell

December 4, 2013

The ad features a traditional night-before-Christmas scene, but with a quirky twist.

Peeps & Co. takes on the Big Apple

Just Born’s retail unit to open two stores in Toys “R” Us and FAO Schwarz.

Amanda Gajdosik

June 5, 2013

The Big Apple is being taken over by the big marshmallow. Peeps & Company, the retail arm of Just Born Quality Confections, announced the opening of shops within Toys “R” Us Times Square and FAO Schwarz Fifth Avenue.

State of the Industry 2026: Challenge Accepted

Crumbl kicks off summer with Chocolate Strawberry Cups

Podcast: Nassau Candy talks licorice trends

Podcast: Nassau Candy unwraps licorice trends

Events

August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

July 22, 2026

Speaking Gen Y/Z/Alpha’s Language About Bread

Younger consumers, like their Boomer counterparts, are still reaching for bread when shopping. What they want from those purchases, however, looks very different from previous generations. Producers that understand these shifting preferences can better position both existing products and new launches for success.

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Products

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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