Articles Tagged with ''consumer packaged goods''

With governments issuing shelter-in-place orders and concerns over the coronavirus spreading in public, it’s not a surprise consumers are turning to the Internet to get what they need.

CPG growth is anemic and marketplace competition is fierce, so winning in this environment requires a keen understanding of consumers’ evolving path to purchase and dynamic marketplace shifts.

Despite fierce competition and thin profit margins, grocery sales outperformed other channels for sales of consumer packaged goods (CPG), new market research shows.

Shopping online has been the norm for years, but it is a more recent phenomenon for the consumer packaged goods industry.

The report reveals the consumer packaged goods industry struggled in 2015 and makes predictions for growth in 2016.