Oberto Brands’ Oh Boy! Oberto All Natural Jerky line gets a new logo and look as part of the largest brand overhaul in the Seattle company’s 95-year history.
Jack Link’s Original Turkey Jerky is sure to be a favorite with consumers seeking a convenient meat snack that’s high in protein, low in calories and carbohydrates and 98% fat free.
The Taura Fruit Ingredients & Snacking Report 2012 says that fruit and vegetables already have an overwhelmingly positive image in consumers' minds, presenting a major advantage in a market where the EU's Nutrition & Health Claims Regulation is set to make it more difficult to promote products with specific health benefits. The report includes data from a survey asking consumers what lifestyle changes they felt they should make.
Company: Clif Bar & Co., Emeryville, Calif. Website: www.clifbar.com Introduced: June Distribution: National Suggested Retail: 89 cents for a 0.7-oz. package
Company: Crispy Green Inc., Fairfield, N.J. Web site: www.crispygreen.com Introduced: May Distribution: National Suggested Retail: $1.49 for a 0.36-oz. pouch
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