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Whether they’re playing a no-hitter or just making double plays, bakers aren’t sitting on the sidelines-they’re listening to consumers and making improvements to their products.

Looks are deceiving at Gabby’s Bagels. The “small” artisan bakery may first appear unassuming, but it has plenty of big programs that keep it ahead of the competition and regulations.

After building an 85,000-sq.-ft., state-of-the-art facility in Halifax, N.C., the folks at Don Pancho continue to churn out a number of on-trend products that satisfy nearly any consumer’s sweet tooth.

Company: Mission Foods, Irving, Texas
Website: www.missionfoods.com
Introduced: June
Distribution: National
Suggested Retail: $2.99 for a 16-oz. bag

Thanks to a host of key ingredients, many tortilla producers are expanding their portfolios to deliver wholesome, value-added products.

In 2010, the Tortilla Industry Association will hold its annual two-day technical conference in conjunction with the International Baking Industry Exposition.

Company: French Meadow Bakery, Eagan, Minn.
Web site: www.frenchmeadow.com
Introduced: June
Distribution: National
Suggested Retail: $4.32 to $4.80 for a 6-count, 9-oz. package

For years, tortillas have been a staple in Hispanic menu offerings and have serviced countless Mexican entrees. In fact, they were primarily, and often times, only associated with tacos, burritos and quesadillas.

Company: French Meadow Bakery, Eagan, Minn.
Web site: www.frenchmeadow.com
Introduced: January
Distribution: National
Suggested Retail: $4.32 to $4.80 for a 9-oz. package of Hemp Tortillas; $3.42 to $3.80 for a 9-oz. package of Organic Wheat and Sprouted Grain Tortillas

When Bryce Ruiz sits down to a family dinner, he only serves not just the best-tasting, but also the highest-quality Mexican meals and appetizers. What else would you expect from the head of one of the nation’s largest producers of frozen Mexican foods?