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Home » Authors » Jenni Spinner
Jenni Spinner

Jenni Spinner

Jenni Spinner is the chief editor of Snack Food and Wholesale Bakery with more than 25 years of experience in business-to-business communications. She has written extensively about food production, safety and packaging; pharmaceutical drug development; concrete and masonry construction; and more. She holds a Bachelor’s in Communications from the University of Illinois. Jenni can be reached at spinnerj@bnpmedia.com.

Articles

ARTICLES

Pouch of Nature's Garden fruit snacks on decorated orange table

Nature’s Garden aims to stand out in the fruit snack field

Known for brands like Yoggies, the company sets its sights on healthy indulgence.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 18, 2026

With consumers craving better-for-you bites with clean labels and functional benefits, the company says it’s on top of the trends.


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Three piles and dishes of different types of cookies on a white background

Flavor, function, and other factors fuel fat and oil selection

With sometimes conflicting consumer desires at play, producers have their work cut out for them.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 18, 2026

The right ingredients for a particular application do more than just make a snack or bakery treat taste good, according to experts.


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Pouch of Bunnie Cakes cupcake batter with pink background

Bunnie Cakes keeps it cool with ready-to-bake treats

The better-for-you brand offers refrigerated cake batter and icing with minimal ingredients.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 17, 2026

The company enables BFY-minded, sweet-toothed consumers to whip up clean-label treats with minimal effort.


Read More
Hockey Player

Consumers take protein intake to the next level

Interest in increasing the amount of the nutrient consumed each day has producers delivering boosted bites.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 17, 2026

Bakery and snack producers are looking to give consumers what they want—namely, protein-packed products.


Read More
Bowl of tortilla chips on table in front of red bag

Mi Niña aims to deliver traditional, tasty tortilla chips

The brand offers a range of authentic Mexican snacks with innovative flavors.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 10, 2026

Founded by a chef, the line of chips taps into family culinary tradition and a desire for foods that are true to the culture.


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Three Jackson’s chips bags over green and yellow background

2026 Snack Producer of the Year: Jackson’s

The rapidly growing better-for-you snack brand, known for using avocado oil to cook its chips, is a hit with health-conscious consumers and retailers alike.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 9, 2026

Since our editorial team first visited Jackson’s about 2.5 years ago, the BFY savory snack company has increased its workforce to meet production demands, launched innovative new products, and broken ground on a state-of-the-art warehouse.


Read More
Multicolored bakery trays in a grocery store

Reusable packaging keeps bakery brands moving: Orbis

Bulk and handheld containers are among the solutions bakers can utilize.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 9, 2026

An expert from the company shares how pallets, trays, and other items help operations deliver.


Read More
Various baked goods and treats on a wood table

BFY interests, sweet cravings drive innovation: Tate & Lyle

An expert discusses GLP-1 use, increased interest in fiber, and other factors.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 5, 2026

Consumers want sweetness with low sugar, health benefits with indulgence, and other often conflicting things in their snacks and baked goods.


Read More
Three packages of Sweet Loren's ready-to-bake bars

Sweet Loren’s aims to clean up take-and-bake category

Building on its BFY cookie doughs, the brand is expanding its indulgent offerings.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 4, 2026

The company’s mission to provide healthful and indulgent products was inspired by the founder’s personal health journey.


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Simple Mills PopMmms crackers on a table with a child's hand and other stuff

Non-UPF Verified certification debuts on products

The mark, indicating a food is not ultraprocessed, has debuted on several items.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 3, 2026

The designation, issued by the Non-GMO Project, is designed to increase transparency in snacks, baked goods, and other CPG items.


Read More
View All Articles by Jenni Spinner
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