valentine's day spending | Snack Food & Wholesale Bakery

Ferrero on confectionery trends for Valentine's Day

Premium box chocolates will have a strong holiday season, brand says.

February 10, 2023

Gift-givers continue spend more on premium chocolate, as they see it as an affordable luxury, says Ferrero.

Valentine’s Day spending set to approach $22B

Consumers expected to spend $2B on candy.

Alyse Thompson

February 10, 2021

Spending projections for Valentine’s Day are not as sweet as 2020, but American consumers are still expected to feel the love, according to a survey conducted by the National Retail Federation and Prosper Insights & Analytics.

Valentine’s Day spending to reach record $20.7B

Consumers expected to spend $1.8 billion on candy for the holiday.

February 12, 2019

American consumers will show a lot of love for Valentine’s Day this year, new data from the National Retail Federation and Prosper Insights & Analytics reveals.

Sweet Valentine’s Day spending: American consumers expected to drop $19.6 billion

Shoppers to spend $1.8 billion on candy.

Alyse Thompson

February 14, 2018

Valentine’s Day spending is expected to look extra rosy, according to a survey sponsored by the National Retail Federation and Prosper Insights & Analytics.

Valentine’s Day spending to drop, but candy sales expected to remain at $1.7 billion

National Retail Federation projects overall spending to total $18.2 billion.

Alyse Thompson

February 8, 2017

Although Valentine’s Day spending is expected to level off after a decade-long rise, American consumers are projected to spend the same amount on candy, according to a new survey by the National Retail Federation and Prosper Insights & Analytics.