General Mills rolls out summer snacks portfolio
The lineup includes items from several brands, including Annie’s and Nature Valley.
Courtesy of General Mills
The grouping of snacks is intended to give consumers options to take to parks, backyard barbecues, and other on-the-go destinations.
General Mills has introduced a selection of snacks from different brands, designed to give consumers treats to bring on park visits, to backyard BBQs, on road trips, or to festive celebrations. The lineup includes several new launches and returning products, such as:
- New Annie’s Organic Fruit Tape (Rolly Raspberry, Twisty Tropical): designed to be a playful, peelable snack that is fun to eat and enjoy; made with real fruit juice and no artificial flavors or synthetic colors
- New Annie’s White Cheddar & Sour Cream Cheddar Bunnies: the crunchy treats are made with real cheese and reportedly deliver satisfying crunch
- New Protein One Protein Bars (Chocolate Chip, Strawberries & Cream, Peanut Butter Chocolate): the new bars provide 10% of the recommended daily fiber intake and 1 0g protein per serving
- New Nature Valley Protein Packed Bars (Peanut Butter Dark Chocolate, Salted Caramel): the bars feature layers of nut butter and nougat, and they come in two flavors, each providing 16 g of protein per serving and a decent amount of fiber
The summer snack releases also include new and returning products from GM’s Pillsbury, Fruit by the Foot, and Betty Crocker brands.
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