PLANO, Texas, Feb. 12 /PRNewswire/ -- Love is in the air and online this Valentine's Day when Diet Dr Pepper gives brides and grooms a chance to profess their undying love to millions! Heralding the launch of Cherry Chocolate Diet Dr Pepper, comedian Pauly Shore, actor Mario Lopez and YouTube sensation Tay Zonday will host the actual wedding ceremonies of Diet Dr Pepper fans from around the country. Modern romantics and fans of all ages can view these Cherry Chocolate nuptials via a 24-hour, live streaming video direct from the Hard Rock Hotel in Las Vegas by visiting DrPepper.com or ValentinesinVegas.Yahoo.com.
"The new Cherry Chocolate Diet Dr Pepper marries the great taste of Diet Dr Pepper with a sweet cherry dipped in luscious chocolate," said Jaxie Alt, director of marketing for Dr Pepper. "The only thing more indulgent than a Vegas wedding is the flavor of Cherry Chocolate Diet Dr Pepper."
On Feb. 14, Diet Dr Pepper will create a fantasy chapel of love at the Hard Rock Hotel in Las Vegas. The offer for a free wedding, compliments of Cherry Chocolate Diet Dr Pepper, is open to all eligible couples in Vegas on Valentine's Day. Couples will be given a wedding consultant and a choice between three different themes for their ceremony: a traditional white wedding, an indulgent cherry chocolate wedding or a rock n' roll-themed extravaganza, complete with rockin' music, Elvis impersonators and other Vegas-style must-haves!
Pauly Shore, Mario Lopez and Internet sensation Tay Zonday, of "Chocolate Rain" and "Cherry Chocolate Rain" fame, will be on-hand to add a special touch to the wedding celebrations. Other surprise celebrities will pop in to act as witnesses, attendants and guests. Following the nuptials, there will be a reception where the couples can dance the night away, toast their future with Cherry Chocolate Diet Dr Pepper and savor the flavor of their special day.
"Don't miss the party this Valentine's Day! People are upgrading the classic hometown wedding to tie-the knot Vegas-style in 2008! Friends, fans and family can join the indulgence online from coast-to-coast thanks to the new Cherry Chocolate Diet Dr Pepper," said Tay Zonday.
Cherry Chocolate Diet Dr Pepper is the third flavor extension for the Dr Pepper brand. The limited edition product will only be available through April 2008. So, like Valentine's Day, consumers are encouraged to savor the sweetness while it lasts!
About Diet Dr PepperDiet Dr Pepper is a leading brand in the beverage portfolio of Plano, Texas-based Cadbury Schweppes Americas Beverages (CSAB), a subsidiary division of Cadbury Schweppes plc (NYSE: CSG). CSAB is one of the largest producers of soft drinks and premium beverages in the Americas. CSAB's brand portfolio includes Dr Pepper, 7UP, Snapple, Accelerade, Mott's Apple Juice and Sauce, RC Cola, A&W Root Beer, Sunkist Soda, Canada Dry, Hawaiian Punch, Schweppes, Diet Rite, Clamato, Mr & Mrs T Mixers, Holland House Mixers, Rose's, Mistic, Yoo-hoo, Orangina, IBC, Stewart's, Nantucket Nectars and other well-known consumer brands. For additional information on CSAB and its products, visitwww.brandspeoplelove.com
SOURCE Diet Dr Pepper