Company: Miss Jones Baking Co., San Francisco

Website: missjones.co

Introduced: September

Distribution: National

Suggested Retail: $4.99 to $6.99 for a 11.29- to 14.67-ounce box/canister

Product Snapshot: Miss Jones Baking Co. Cake Mix, Brownie Mix and Frostings are crafted to give consumers delicious, indulgent and better-for-you baking options, says the company. All items are made with simple ingredients, are Certified Organic and contain no hydrogenated oils, trans fats or artificial colors or flavors. Available in chocolate and vanilla, the cake mix contains only six organic ingredients, as does the brownie mix. The frostings, available in Chocolate and Vanilla, are ready to use.