Company: La Brea Bakery

Website: www.labreabakery.com

Introduced: July 2017

Distribution: National

Suggested Retail Price: $2.00 (individual price)

Product Snapshot: La Brea Bakery's first-to-market nationally available farm-to-table La Brea Bakery Reserve portfolio, which includes three loaves (Struan, Pain de Campagne and Fortuna Wheat Loaf), is introducing a new addition: a carefully crafted Demi-Baguette. This new loaf provides consumers with another great way to enjoy the true taste of real food that they crave, conveniently available at grocery stores across the country. 

The Reserve Demi-Baguette will be available summer 2017 at Kroger stores, and Demi-Baguettes weighing 8 oz. will be sold individually for $2.00 in two flavors, French and Sourdough.