Company: Simplified Foods

Introduced: March 2018

Distribution: National

Suggested Retail Price: $14.99 (6-pack)

Product Snapshot: Simplified Foods is on a mission to create simple, great tasting and healthy snacks. Its flagship products, Simple Squares, are organic, nut-protein bars infused with honey and superfood, adaptogen, herbs. Research shows that herbs and spices contain protective phytochemicals, which can help fight cancer and other diseases. Headquartered in Chicago, IL, they strive to transform our grab-and-go food culture from one focused on preservatives to one that embraces whole foods. 

Simplified Foods believe the secret to eating well and developing fit bodies lies in combining natural ingredients with powerful herbs and spices. Its team of researchers has taken the most potent herbs, compounds, and spices nature provides, and mixed them with plant-based superfoods to create healthy snacks. Simple Squares are currently exclusive to, and they retail for $14.99 for a 6-pack sampler, which includes coconut, chocolate chip, cinnamon-clove, chili pepper, ginger spice, and coffee bean flavors.