The food industry is crowded. Snack and bakery product categories increasingly grow saturated. In the constant search to drive more business, snack producers and bakeries have dedicated resources to segments like gluten-free, allergen-free, clean-label and better-for-you.
Consumers continue to move away from kernel and microwave popcorn as ready-to-eat options offer more better-for-you ingredients, innovative flavors and convenience.
