The launch is beginning with a regional rollout in the brand's East Coast backyard, specifically at ShopRite and The Giant Company, plus across NY, NJ, PA, and select stores in CT and MD.
The company has added 4,000 square feet of cooking space to its vertically integrated headquarters, expanding its overall footprint to nearly 200,000 square feet.
A unified portfolio and localized manufacturing of belting solutions aims to simplify sourcing, reduce downtime, and strengthen operational resilience among North American customers.
SunOpta employs more than 260 people in Omak, where teams manufacture natural and organic fruit snacks that are sold through retail, club, foodservice and e-commerce channels.