Bitchin' Chips arrive at Kroger stores nationwide
The snack is now available at nearly 1,500 of the chain's banner stores.

Bitchin' Sauce, the California-born brand known for its dips, is bringing the crunch to Kroger. Bitchin' Chips are now on shelves across nearly 1,500 Kroger banner stores nationwide, the brand's largest chip rollout to date and a major step in bringing the full Bitchin' Sauce experience to snackers everywhere, it says.
Kroger shoppers have long found Bitchin' Sauce in the refrigerated deli case and now they can grab the crunch companion from the chip aisle. Bitchin' Chips were built to be the ultimate dip vehicle, the brand notes: sturdy enough to scoop, the perfect sprinkle of salt, and made with the same clean-ingredient standards the brand is known for.
"Bringing Bitchin' Chips to Kroger stores is a milestone we're incredibly excited about," says Starr Edwards, founder and CEO of Bitchin' Sauce. "These chips were made to be a crunchy companion to our dips, but turns out they are the best chip out there! Now Kroger shoppers can grab both in one trip."
Made with white corn, expeller-pressed almond oil, and sea salt, Bitchin' Chips are vegan and gluten-free.
Bitchin' Chips are now available at Kroger banner stores, including select Baker's, City Market, Dillons, Fred Meyer, Fry's, Gerbes, King Soopers, Kroger, QFC, Ralph's, and Smith's locations.
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