Lay’s is updating its formulations and visual identity to align with evolving consumer preferences. By end-2025, the potato chip company will end the use of artificial colors and additives, and start using healthier oils for certain lower-fat varieties.
Pip's Heirloom Snacks, F.K.A. Pipcorn, has rebranded to reflect its expanded product range. The company is also transitioning to avocado oil as its main cooking fat.
Chex and Peanuts are collaborating for the second year to mark the 75th anniversary of the Peanuts brand, including five Peanuts-branded boxes and a Chex x Peanuts tin, offered with qualifying purchases.