Chex, Peanuts partner on Holiday LTOs
Consumers who make qualifying purchases can receive a promotional tin.
Courtesy of Chex
Chex and Peanuts are collaborating for the second year to mark the 75th anniversary of the Peanuts brand. Five limited-edition Chex cereal boxes featuring characters such as Snoopy and Charlie Brown are now available.
The themed boxes include:
- Rice Chex featuring Snoopy
- Corn Chex featuring Charlie Brown
- Wheat Chex featuring Linus
- Chocolate Chex featuring Pig-Pen
- Cinnamon Chex featuring Lucy
Consumers who purchase three participating Chex cereals can receive a limited-edition Chex x Peanuts holiday tin, which includes a recipe card. The offer follows a similar promotion from the previous year.
General Mills is on the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.
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