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Home » Topics » Snack Products » Crackers

Crackers
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Away From Home aims to push snacking boundaries

Mars releases its 2026 Away From Home innovation lineup

The company is aiming to push snacking boundaries.
SF&WB Staff
February 19, 2026

The new offerings in the indulgent and better-for-you snacking categories are now ready to ship nationwide.


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Cheez-It launches gluten-free crackers

Cheez-It launches gluten-free crackers

The new snack was created in direct response to years of consumer demand.
SF&WB Staff
January 15, 2026

The brand's cheesy cracker goes gluten-free, and announces four additional 2026 innovations with bigger flavors, crispier crunch and more ways to snack, it says.


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Club Crackers introduces ranch and extra buttery flavors

Club Crackers introduces ranch and extra buttery flavors

Both innovations begin rolling out nationally starting in January.
SF&WB Staff
January 14, 2026

The snack brand is releasing two innovations this month: Club Minis Hidden Valley Ranch, a collab with Hidden Valley, as well as Club Extra Buttery.



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Top Seedz crackers

SFA announces 2026 Sofi winners

The recipients were revealed at the org's Winter FancyFaire show.
SF&WB Staff
January 14, 2026

The Sofi Awards recognize products that stand out for innovation, taste, and high-quality ingredients, and signal what’s next for specialty food.


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Carton of Oreo White Fudge Covered cookies

‘Tis the season: Mondelez shares holiday insights

With brands like Oreo and Ritz, the company celebrates with timely innovations year round.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
December 19, 2025

Recent limited-time and seasonal offerings include an Oreo partnership with Selena Gomez and spooky Oreo BOO! Cookies for Halloween.


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Ritz introduces Drizzled Minis Crackers

Ritz introduces Drizzled Minis Crackers

The new product adds a sweet drizzle and a coated base for added texture and appeal.
SF&WB Staff
December 10, 2025

The snack is debuting in two flavors, Fudge-Flavored and Caramel-Flavored, aligning with consumers’ continued demand for elevated snack formats and indulgent, multi-textural experiences, the brand says.


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Goldfish launches Seasoned Pretzels, 'Toy Story' crackers

Goldfish launches seasoned pretzels

The new snack is available in two flavors, Honey Mustard and Hot Buffalo.
SF&WB Staff
December 3, 2025

In addition to the pretzels launch, the brand is debuting new crackers: Zesty Ranch Flavored and LTO Toy Story Cheddar.


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Mondelēz recalls 70 cases of Ritz Peanut Butter Cracker Sandwiches

Mondelēz recalls Ritz Peanut Butter Cracker Sandwiches

The 70-case retraction may affect consumers who are allergic to peanuts.
SF&WB Staff
December 1, 2025

The affected cartons include individually wrapped packs that may be incorrectly labeled as Cheese variety even though the product may be a Peanut Butter variety.


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Kellanova debuts holiday flavors, packaging

Kellanova debuts holiday flavors, packaging

The company's snack brands have released LTO varieties for the season.
SF&WB Staff
November 24, 2025

The season's limited-edition assortments include varieties from Pop-Tarts, Cheez-It, Pringles, Rice Krispies Treats, and more.


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Ritz launches LTO football-shaped crackers

Ritz launches LTO football-shaped crackers

In addition, the brand confirms a Big Game return in 2026.
SF&WB Staff
November 19, 2025

Consumers can find the new limited-edition snack on store shelves beginning on Monday, December 1.


Read More
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