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Articles by Crystal Lindell

Santa gets a taste of Easter Bunny’s job in new PEEPS TV ad

Just Born debuts first-ever holiday TV ad for PEEPS.

Crystal Lindell

December 4, 2013

The ad features a traditional night-before-Christmas scene, but with a quirky twist.

Piedmont Candy Co. partners with financial investors

Makers of Red Bird Peppermint Puffs plan to use $14.4 million for business expansion.

Crystal Lindell

December 4, 2013

"In this day and time, if you want to be successful, you can't do it alone," says Piedmont’s President Chris Reid.

How can candymakers sell impulse items online?

Confectioners need to embrace online grocery shopping before it’s too late.

Crystal Lindell

December 4, 2013

Online retailer Amazon is working to create drones that would delivers orders to shoppers about 30 minutes after they hit the “confirm” button online.

Ghirardelli partners with Disney to open new Soda Fountain and Chocolate shop

Retail outlet next to Disney’s El Captan Theatre on Hollywood Boulevard.

Crystal Lindell

November 27, 2013

The Ghirardelli Chocolate Co. is going to be rubbing shoulders with some genuine movie stars soon.

Promotion in Motion, Harold Levinson ranked among top N.Y companies by Crain’s

Confectionery businesses listed in top 125 privately held companies.

Crystal Lindell

November 27, 2013

A candy maker and a confectionery distributor are on Crain’s New York’s list of the Top 125 Largest Privately Held Companies in the New York area.

IT’SUGAR raises $36,000 for children’s charity by selling retro lollipops

Candy company presents check to Lollipop Theater Network, Scandal Star Katie Lowes

Crystal Lindell

November 27, 2013

IT’SUGAR has raised more than $36,000 for a charity that helps lift spirits at children’s hospitals.

Lindt & Sprungli to verify Ghana cocoa beans supply chain by 2016

Cocoa company increases investment in the country.

Crystal Lindell

November 27, 2013

Lindt & Sprungli is investing heavily into Ghana with hopes of being able to verify its entire cocoa beans supply chain from the country by 2016.

Good Food Awards finalists announced

13 chocolate companies, 26 confectioners make the cut

Crystal Lindell

November 20, 2013

100 Good Food Award Winners will be announced Jan. 16, 2014, at a gala in San Francisco.

Theo Chocolate expands into Canada

Bean-to-bar chocolate maker to be in 4,000 stores by the end of the year.

Crystal Lindell

November 20, 2013

By the end of 2013, Theo products will be available in more than 4,000 stores across North America.

High fructose corn syrup can’t have it both ways — either it’s a sugar or it isn’t

Candy makers shouldn’t be able to claim “less sugar” by adding HFCS.

Crystal Lindell

November 20, 2013

Here’s the thing, high fructose corn syrup can’t have it both ways. It can’t be a sugar and not be a sugar.

Opopop aims to heat up microwave popcorn category

Hershey showcases its new strategies at Sweets & Snacks Expo

Hershey showcases new strategies, candy

Hard candy evolves beyond traditional sweetness

Events

August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

June 23, 2026

Better Bread: Smarter Formulation

BFY bill while still delivering the taste, texture, and other attributes that consumers aren’t so willing to compromise on. In this focused presentation, an expert from a leading producer will discuss their experiences and perspectives on ways to craft recipes that hit all the marks.

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Products

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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