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Home » Authors » Valerie King

Articles by Valerie King

PÜR Cinnamon and Cool Mint Gum

PÜR Gum, Toronto, Ontario, Canada
Valerie King
April 10, 2014
Pür Cinnamon captures the perfect balance of the hot and sweet sensations, while Pür Coolmint refreshes you breath!
Read More

Carmit's New Gluten-free Cluster Collection

Carmit Candy Industries, Rishon Letzion, Israel
Valerie King
April 10, 2014
"The perfect blend of crispy, chewy and sweet! Carmit is going gluten-free with its new clusters."
Read More

All-Natural Handcrafted Rock Candies

Sweet Enchantment Pte Ltd, Singapore
Valerie King
April 10, 2014
"This unique rock candy comes in a lollipop design."
Read More

NAD: Hershey should change its Brookside packaging, advertising

Review started with complaint from Mars.
Valerie King
March 19, 2014

The National Advertising Division (NAD) has recommended that the Hershey Co. change the advertising for its Brookside Chocolate-Covered Candies because as it stands right now, the ads are misleading.


Read More

WCF teams up with Gates, Walmart foundations for Cocoa Livelihoods Program

Collaboration to offer agricultural training, increased resources for women in West African cocoa farming communities.
Valerie King
March 19, 2014

More than 200,000 cocoa-farming families in West and Central Africa will be growing more cocoa and producing more food for their own tables within the next five years.


Read More

CocoaLink weekly text messages linked to 45.6% yield increase in Ghana

Hershey-sponsored CocoaLink program “significantly improved the livelihoods” of Ghanaian cocoa farmers, 3-year study concludes.
Valerie King
March 19, 2014

CocoaLink, a program sponsored by Hershey, registered 45,000 Ghanaian cocoa farmers in 1,800 communities, who used 1.2 million free text messages to modernize practices and increased their yields by 45.6% in three years.


Read More

Daffy Apple changes name to Daffy Farms as it expands caramel candy business

New name accompanies new products, business expansion.
Valerie King
March 19, 2014

“We are now more than apples,” says Phillip Kellogg, president of Daffy Farms. For one thing, after more than 60 years in the business, Daffy Farms’ caramel confections are being requested by more grocery chains, bakeries and foodservice sectors than ever.


Read More

Snack bar trends: Sweet, segmented, sustenance

Snack bar consumers demand healthier, more functional options.
Valerie King Curtis Vreeland
March 14, 2014
Serving a society that’s increasingly obsessed with ingredients has led the snack bar industry to embrace more healthful, functional products for unique subgroups.
Read More

Flavor trends: Innovation everywhere

Healthy, creatively fused, exotic flavors on the rise.
Valerie King
March 14, 2014
"From entirely new profiles to trends that continue to expand, the flavor makers are on it."
Read More
Chocolate study

Study: UK consumers more likely to indulge in chocolate than anything else

Premium chocolate beats out coffee, alcohol and ice cream as a go-to indulgence in new Canadean Consumer study.
Valerie King
March 12, 2014
Shoppers are most likely to trade-up on chocolate when it comes to buying indulgent groceries.
Read More
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