SF&WB Staff

The new snack launched March 1 on the brand's website and Amazon store to kick off National Peanut Month and will be available while supplies last.

The snack includes 10 g of protein per 1-oz serving and the brand will launch a single-serve bag with 17 g later this year.

Flavors include Classic Sea Salt, American Style BBQ, Hot Honey BBQ, and Rosemary, and each will retail for $3.47.

Flavors include Dark Chocolate Cookie Butter, Double Fudge Brownie, Peanut Butter Fudge, and Salted Caramel Pretzel.

The two companies are collaborating to turn a chip-and-dip product into a crunchy snack. 

The product aims to provide complete nutritional benefits while significantly reducing vegetal or pea notes.

Later this year, the brand will debut antibiotic‑free turkey and chicken sticks, plus turkey jerky, with more to come in 2027.

The new snack comes in three flavors and join the brand's existing portfolio of beef, turkey, and venison as the latest protein innovation.
 

Treats on the list of LTO products set to roll out during the month include seasonal treats for the upcoming Valentine's Day and St. Patrick's Day holidays.

The brand's new Pimento cheese flavor is fried in lard as opposed to sunflower oil, responding to consumer demand for removing seed oil as an ingredient.