Thomas' launches High Protein Bagels
The breakfast product includes a blend of plant-based proteins.
Bimbo Bakeries' Thomas' brand, purveyor of breads and English muffins, is introducing its newest innovation: Thomas' High Protein Bagels. The new products offer 20 g of protein per bagel and are available in two classic flavors: Plain and Everything.
The plant-based protein blend of soy protein isolate, pea protein isolate, and fava bean proteins ensure a complete amino acid profile as well as a satisfying texture, the brand says.
"Today's consumers are looking for convenient, protein-rich options that don't compromise on taste," says Jinder Bhogal, senior brand manager for Thomas'. "Our new High Protein Bagels offer consumers variety with a breakfast solution that's not only packed with nutrition but also rooted in the iconic flavor Thomas' is known for."
Nicole Alper, innovation manager, adds: "We set out to create a protein-forward product that fits into real life—whether you're topping it with cream cheese, eggs, or avocado—it's versatile, satisfying, and designed with wellness in mind."
Available now in the Northeast with national retail distribution by October, Thomas' High Protein Bagels can be purchased for a suggested retail price of $5.99.
Grupo Bimbo S.A.B. de C.V. is on the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.
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