Diamond of California has launched its Snack Pecans, marking the century-old specialty nut producer's first-ever exclusively pecan snack offering. The expansion of Diamond's Snack Nut line features two flavors—Sea Salt and Pecan Pie—available now online and on Amazon, with a nationwide in-store rollout planned for this summer.

“While pecans have long been associated with the holiday season, their distinctive crunch, naturally buttery taste, and nutritional benefits make them an ideal choice for everyday snacking," says Rachel Ercole, director of marketing at Diamond of California. "The launch of our first dedicated pecan snack line represents a significant milestone for the brand, especially as pecans are driving growth in the flavored snack nuts category, with a large majority of consumers loving their rich, versatile taste that naturally pairs well with both sweet and savory applications.”