Brach's makes holidays easier with Candy Cane Opener

Brach's understands there’s no time to waste when peppermint goodness awaits, so it developed The Brach's Cane Opener—a first-of-its-kind gadget custom designed to make unwrapping candy canes easier. The patent-pending device is the only tool specifically engineered to open candy canes, delivering a fast and mess-free unwrap—so consumers can enjoy the treat without any challenge. To use, insert the straight end of the candy cane, remove the cane, and enjoy. Starting November 17 at 7 pm ET, Brach's will release The Brach's Cane Opener for a limited-time sale (while supplies last). Available exclusively at TheCaneOpener.com, each Cane Opener will sell for $5 USD (plus tax) and come with a box of Brach's Candy Canes.

McCormick launches Milk Bar collab, plus NYC cookie speakeasy 

Courtesy of McCormick and Milk Bar

The McCormick brand is teaming up once again with Milk Bar and its chef, Christina Tosi, to create a new LTO McCormick x Milk Bar Eggnog English Toffee Cookie. Inspired by the comfort of eggnog and the buttery crunch of English Toffee, the cookie features McCormick ground cinnamon, nutmeg, pure vanilla extract, and limited-edition English Toffee Finishing Sugar. In addition, McCormick is hosting The Cookie Confidential, a one-night, reservation-only speakeasy in NYC on December 4, to reveal how consumers can transform a cookie into a cocktail or mocktail. Complimentary reservations will be released to the public via McCormick.com/TheCookieConfidential, first-come, first-served on December 1 at 12 pm ET. Read more at our article here.

Yes, another Wicked collab, this time with Dunkin'

Courtesy of Dunkin'

If you've seen the memes on Instagram detailing how the Wicked marketing team probably doesn't sleep, due to all of the collabs they're involved with, they're correct: the sequel has another brand partnership coming out, this time with Dunkin'. The Dunkin’ x Wicked lineup features Wicked Munchkins, including Old Fashioned Glazed Munchkins which have received a Wicked pink-and-green makeover. In addition, the chain is selling Wicked merch such as a 10-count Munchkins Tin (SRP: $9.99), available with any 10-count Munchkins purchase; a tumbler ($22.99), featuring both pink and green reusable straws; a Straw Buddy & Topper Set (four-pack, $16.99), which includes two Elphaba-inspired toppers (broom and hat) and two Glinda-inspired toppers (wand + crown); and Cup Sleeves ($6.99), in Elphaba green and Glinda pink, each printed with their silhouettes. Find out more at our article here.

Forget pineapple: Golden Road Brewing introduces Mango Pizza you can make at homeCourtesy of Golden Road Brewing

Fruit on pizza: are you in or out? The age-old debate is getting a fresh twist, thanks to LA-based Golden Road Brewing and its latest brewpub innovation. The brewery, best known for its trend-setting craft wheat ale Mango Cart, brings a new player to the pizza topping controversy: does mango belong on pizza? Throughout November, select Golden Road locations will be serving up the bold and flavorful Mango Achiote Chicken Pizza. And what better way to enjoy the Mango Pizza than to pair it with the brand's consumer-favorite Mango Cart wheat beer? 

Pringles launches character bag charms, mystery flavored crisps

Courtesy of Pringles

Move over, Labubu ... Pringles has launched blind boxes with a line of character bag charms, called Pringamabobs, and mystery flavored crisps in celebration of bringing back its iconic 90’s tagline “Once You Pop, the Pop Don’t Stop” on its first-ever online storefront, OnceYouPopMarket.com. Once You Pop Mystery Boxes bring the fun of popping open a Pringles can to a whole new level in a little trinket and collectible-crazed era with call backs to the duck lips trend and nostalgia from the 90’s “Once You Pop” craze. The character bag charms were announced on Instagram and TikTok via unboxing content from influencers. Consumers will be able to snag a Once You Pop Mystery Box for $19.99+ on Nov. 14 and Nov. 21 at 12 pm ET at OnceYouPopMarket.com.

Do you have any niche or off-the-beaten-path news items related to the world of confections and baked goods? Please send them to me at parkerkuhne@bnpmedia.com for a possible Fun Friday inclusion. Until next time!