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Firehook Crackers, Grillo's strive for pickle perfection

Their new LTO dill crackers reportedly took over a year to develop.

Firehook Crackers is introducing its latest limited-time offering: Firehook x Grillo's Dill Pickle Crackers. The artisanal crackers brand has teamed up with the pickle brand to integrate the crisp flavor of a Grillo's classic dill spear straight into Firehook's signature, artisan-baked crunch, the company says.

Rooted in a shared obsession with crispness and bold flavors, the new product infuses Firehook's artisan cracker base with a blend of fresh dill, garlic, and vinegar inspired by the classic Grillo's recipe. By combining the spirit of a fresh, dill pickle with the crunch of a Firehook cracker, the two brands are aiming to serve up an anticipated experience just in time for peak summer snacking and entertaining, they say.

"We are always looking for flavors that elevate our signature crunch, and nothing does that quite like a classic dill pickle," says Maura Mottolese, CEO of Firehook Crackers. "Pickles are having a major moment right now, and for good reason—that bold, briny punch is utterly addictive. Pair it with our artisan crunch and suddenly you can't stop reaching into the box."

"We worked with Firehook for over a year to get this flavor right," says Mark Luker, chief commercial officer at Grillo's Pickles. "We're very happy with where it landed and grateful for the Firehook team for being so collaborative. We hope folks are able to enjoy this summer!"

The limited-edition Firehook x Grillo's Dill Pickle Cracker will roll out across select national and independent retail shelves starting this month until supplies last.