FoodingredientsFirst’s ingredient focus presentation indicates that sucralose is the second most popular non-nutritive sweetener tracked in global product launches from 2010 to 2011. The greatest growth for a market subcategory using sucralose in 2010-2011 was juices and juice drinks. The number of tracked product launches in the subcategory grew from 1.1% to 1.8% in 2011.
Acesulfame K is still first. Stevia, a natural non-nutritive sweetener, is sixth, featuring in 10.3% of the tracked product launches in 2010 and 2011 featuring non-nutritive sweeteners. Most products will contain a blend of non-nutritive sweeteners. Savory and salty snacks is the ninth market subcategory using sucralose.
The Asian region has become an important market for products containing sucralose. The main subcategories are gum, juice and juice drinks and savory and salty snacks. For more details, visit www.foodIngredientsfirst.com.